Waste & Recycling Services

Case Study 83: Maple Waste Management Hauler

Marketing-optimized case study for Canadian SMBs.

CAD 171,000

Annual Savings

2,623%

ROI

0.5 mo

Payback

Waste & Recycling Services

Industry Focus

Executive Summary

Waste Management Hauler automated route planning, contamination alerts, and customer communications for improved efficiency.

Challenge

Manual route updates and customer calls regarding pickups created inefficiencies and high administrative overhead.

Solution

MapleWorkflow for dynamic route adjustments
MapleReceptionist Basic for pickup inquiries
MapleReports for operational review

Technical Stack

MapleWorkflow (route adjustments & customer touches)
MapleReports (route & service performance)
MapleReceptionist Basic (pickup inquiries)
Route planning tool (industry route optimizer)
Google Workspace
CRM System (account & service history)
Twilio SMS (pick-up notifications)

Rationale

Haulers use route planning tools with CRM, reporting, and notifications to coordinate service.

Key Metrics

Improved

Pickup adherence improved

Improved

Customer inquiry load reduced

Implementation Timeline

Weeks 1-2

Route model scoping

Weeks 3-4

Workflow and bot setup

Weeks 5-6

Staff training

Pricing & Delivery Options

SMBs can choose a Maple SaaS deployment, a hybrid integration with existing tools, or a custom build. The pricing below reflects realistic first-year ranges for each option.

Approach	First-Year Cost	Annual Savings	ROI	Payback
Maple SaaS	CAD 6,500	CAD 171,000	2,623%	0.5 mo
Hybrid	CAD 85,000	CAD 171,000	101%	6.0 mo
Custom Build	CAD 220,000	CAD 171,000	-22%	15.4 mo

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