Equipment Leasing

Case Study 112: Maple Equipment Leasing Firm

Marketing-optimized case study for Canadian SMBs.

CAD 163,000

Annual Savings

2,617%

ROI

0.4 mo

Payback

Equipment Leasing

Industry Focus

Executive Summary

Lease applications, renewals, and asset availability tracking were automated, increasing deal velocity.

Challenge

Manual application review and renewal tracking slowed leasing operations.

Solution

MapleReceptionist Basic for applicant intake
MapleWorkflow for approval flows
MapleReports for asset utilization

Technical Stack

MapleReceptionist Basic (lease inquiry intake)
MapleWorkflow (approval & renewal flows)
MapleReports (asset utilization & analytics)
Lease Management System (generic equipment contract tracking)
CRM System (lessee records)
Google Workspace (email & calendars)
Payment Processor (Stripe/Square)

Rationale

Leasing firms combine lease management platforms with CRM and payment processing.

Key Metrics

Improved

Application turnaround reduced

Improved

Asset utilization improved

Implementation Timeline

Weeks 1-2

Workflow design

Weeks 3-4

Automation

Week 5

Training

Pricing & Delivery Options

SMBs can choose a Maple SaaS deployment, a hybrid integration with existing tools, or a custom build. The pricing below reflects realistic first-year ranges for each option.

Approach	First-Year Cost	Annual Savings	ROI	Payback
Maple SaaS	CAD 6,000	CAD 163,000	2,617%	0.4 mo
Hybrid	CAD 75,000	CAD 163,000	117%	5.6 mo
Custom Build	CAD 210,000	CAD 163,000	-22%	15.3 mo

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